DSA Manager – Mortgage

To determine, enforce, and expand new value additions for the organization by managing Direct Selling Agents (DSAs) and implementing effective sales and marketing strategies.

Key Responsibilities:

1. Sales & Marketing Strategy:

   • Develop and execute sales and marketing strategies and campaigns for clients, ensuring the delivery of sales objectives.
   • Manage all aspects of print production, receipt, and distribution for promotional materials.

2. Strategic Partnerships:

   • Analyze potential strategic partner relationships for product lines and explore ways to enhance existing products and services.
   • Increase profitability by formulating annual and gross-profit plans, including forecasting annual sales quotas for regions.

3. Collections & Cash Management:

   • Manage collections for 0-12 Months on Book (MOB) and beyond, with a focus on achieving 100% collection efficiency as required by the organization.
   • Handle cash management in accordance with SHDFC policies with utmost integrity.

4. Performance Management:

   • Contribute to branch performance by aligning efforts with the branch balance scorecard and supporting overall performance targets.

5. DSA & Partner Management:

   • Create and manage new DSA relationships, including Corporate DSAs and Lead Partners, and maintain existing relationships as per business requirements.
   • Establish and manage relationships with affordable housing builders and brokers to generate quality home loan leads.

6. Compliance & Updates:

   • Stay updated with the latest SHDFC policies, products, pricing, and processes to ensure optimal performance.
   • Provide timely and accurate information about customers, properties, sellers, and other relevant details to maintain transparency.

7. Lead & File Management:

   • Manage leads, track Work In Progress (WIP) files, review rejected cases, monitor Suspicious Under Development (SUD) files, and ensure timely disbursements and PDD collections.
   • Resolve instrument unavailability cases within stipulated timelines.

8. Customer Service & TAT:

   • Ensure First Time Right (FTR) from login to disbursement, providing excellent customer service with the best possible Turnaround Time (TAT).

Key Competencies:

1. Sales & Persuasion:

   • Demonstrated ability to sell and persuade customers confidently.

2. Communication:

   • Strong communication skills in English, Hindi, and the regional language (desirable).

3. Technical Skills:

   • Proficiency in Microsoft Word, Excel, email, and web-based systems.

4. Personality:

   • A pleasant and well-groomed personality that reflects professionalism.

Qualifications & Experience:

• Education: Graduate/Postgraduate in any discipline.
• Experience: Minimum 3-7 years in sales, preferably in financial services, with experience in home loans, mortgage loans, or loans against property.